Pipeline & leads

Pipeline stages and how they work

The columns of your kanban, the underlying status, and why both exist.

The Pipeline is your kanban: leads flow left to right as they move toward booked. Compass uses a two-layer model so you can rename and reorder stages without breaking your metrics.

Stage label vs underlying status

Each stage has a label (what you see) and a status (what powers analytics). Stages map to one of these statuses:

  • new_enquiry, fresh in, hasn't been worked yet
  • chemistry_call_done, initial contact done
  • consultation_done, deeper conversation done
  • won, booked / paid / committed
  • lost, they went elsewhere or didn't move forward
  • on_hold, paused, will revisit
  • cold, no response after multiple touches

You can rename "Chemistry call done" to "First call" or "Discovery", and the analytics still know what bucket it belongs to.

Adding or reordering stages

Open Settings → Pipeline and drag stages into the order you want. Add new ones with + Add stage; rename anything inline.

Won and Lost

Two stages are special: Won and Lost. Moving a lead to Won writes their deal value into the dashboard's revenue numbers. Moving them to Lost takes them out of "active leads" but keeps them in your pipeline value reports.

Auto-flow on activity

Logging a chemistry call against a lead bumps their status to chemistry_call_done automatically. Logging a consultation does the same for consultation_done. You can override the status manually at any time.